Advisory board

Meet Axora’s advisory board 

Introducing the experts who help us bring digital technology to heavy industry.

Advisory board

Sjoerd Handgraaf

CMO, Sharetribe
Sjoerd is an executive who specialises in growth and product marketing for SaaS tech start-ups and an expert in online marketplaces. He also advises early-stage companies on growth and marketing strategies.

Alec Joannou

Global CIO, ABB
Alec is a C-suite executive with more than 25 years’ experience at both consultancies, including PwC and IBM, and corporations such as Anglo American and Sasol. During that time, he has driven major transformation programs and delivered IT-enabled business improvements.

Farhan Lalji

VC Investor, Anthemis
An investor who focuses on open banking start-ups, Farhan offers valuable insight to technology and software companies across the sector as a board member and advisor. He is also an Entrepreneur in Residence at King’s College London and a guest lecturer at the London Business School.

Peter Stegmaier

Independent Board Member
Peter brings more than thirty years’ experience in mining and technology to his roles as an executive, board member, advisor and guest lecturer. He is on the board of a number of technology companies of various sizes. A serial entrepreneur, private investor and founder, he possesses strong sales, negotiation and strategic management skills.

Casper H. Kaars Sijpesteijn

Non Executive Director at First E&P
An E&P Oil and Gas professional with over 40 years’ experience in industry, primarily with Shell International, during which period Casper occupied several key roles. Casper served as the pioneer Technical Director of FIRST E&P and spearheaded many innovations, before retiring in 2017, transiting to Director of the board. During his long career, Casper worked in many countries, including Brunei, The Netherlands, UK, Colombia, Venezuela, and in Nigeria. He has a wealth of industry experience and a track record in technical & operational delivery.

Harry Cassar

Technology & Mobility Advisor
A highly effective Technology Director with over 30 years’ experience specialising in strategic technology and business innovation, new business and product development within a blue-chip global energy company. Experienced in delivery in multiple areas, from operations, maintenance, marketing, retail and sales with recent experience in New Mobility solutions: Mobility-as-a-Service, autonomous vehicles, EV charging networks, Last mile delivery and end to end fleet managemen. Extensive experience in innovation processes and extracting value from innovation.

Keith Willey

Adjunct Associate Professor, London Business School
Specialising in entrepreneurship, technology ventures and managing growth, Keith has served at the London Business School for more than 20 years. He has extensive executive and board experience and remains an active investor and advocate for entrepreneurs.

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2022 Globee Award Winner

A bronze award in the 'Startup of the Year: Business Services' category


Establishing a unique business connecting innovators with clients, internationally